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5 Minutes with Rosie Huntington-Whiteley

GOOD LIFE COMMUNITY

Rosie Huntington-Whiteley

Have you met Rosie? The multi-tasking model, mom and beauty entrepreneur recently joined bareMinerals as our Beauty Ambassador and we couldn’t be more excited. Positive, approachable and always willing to share a beauty secret, she sat down with us to dish on everything from peel-off nail varnish to her ultimate makeup inspiration.

First things first: why did you choose to work with bareMinerals?

For me, I love to work with brands that I truly believe in, brands that have integrity, brands that have products that really work and make a difference in my life. My first memory of bareMinerals would probably have been as a teenager. I remember the ORIGINAL Loose Powder Foundation being the most iconic product at the time – and it still is. It’s also still a much-loved product of mine.

When did you start wearing makeup?

I’ve always loved makeup and I would say I was probably allowed to start playing around with it when I was about 12 or 13. The first thing I ever bought was a sparkly blue eye shadow and peel-off nail varnish. And then skincare… as a young girl, I probably didn’t have to worry about my skin too much until the onslaught of acne at about 14 or 15, and ever since then, I’ve been on the hunt for products that work for me.

My mom was the first person I ever got to watch doing makeup – I used to go in and watch her get ready for work or for a night out. For me, it was just fascinating and so inspiring to see her go from being my mom to being this kind of glamorous figure that I looked up to. So I’ve always associated beauty with glamour, and beauty with confidence. It’s one of my favorite memories really of my mom, that time together.

How has your beauty regime changed over the years?

Over the years, I have probably become more educated — more informed. I’ve been working now for close to 16 years, which is crazy. I have had the chance to work with the most amazing makeup artists throughout my career. I ask a lot of questions and it’s just really helped enlighten me on the benefits of clean products and making those better choices for myself.

You always appear so pulled together and glamorous. How do manage, with everything going on in your life?

I feel like I’m most women who are just trying to juggle everything all at once, and it can be kind of overwhelming some days. Work, family life, friends and social life, and all the other things that go on day-to-day, I feel sometimes like I’m trying to keep up with it all. I’m glad it looks pulled together and effortless but there are a lot of moving pieces that go on behind the scenes, for sure.

Do you have a beauty philosophy? Tell us about how clean fits into your lifestyle.

I think beauty always starts from the inside out. Simple as that.

Having a clean lifestyle, to me, means making the best choices that I can, making informed choices, and choosing products that work without compromise. I think small, clean choices throughout my day can lead to a better and brighter future for myself and my family.

I try to follow a clean lifestyle, though I’m not super regimented about it. I try and follow the 80/20 rule. I make the best choices that I can in the moment, and I try to eat and use clean products at home. I’m traveling so much so I always try and follow the rule of being as clean as I can when I’m at home. And then, when I’m out and about, or I’m at work or I’m traveling, it’s kind of whatever goes.

Tell us about your skincare routine.

My skin is the canvas of everything I do so it comes first; I invest as much time and energy into the best products that I can for my body.

For me, the most important step of my skincare routine would be really about putting the goodness back into it. I want it to glow, feel hydrated and great. I’ve been using the SKINLONGEVITY products for some time now and I’ve just seen incredible results in how plump and dewy my skin looks.

What’s your relationship with makeup? How do you feel without makeup on?

I feel makeup should be about enhancing, rather than hiding what you have. I love makeup and will usually have a little bit on when I’m leaving the house. For me, it just adds to my confidence. I enjoy playing up my features and just the creative piece of it.

When I’m not wearing makeup, I focus my time on my skincare. Skincare is such a big part of my beauty routine, and so without makeup, I spend a lot more time focusing on my skincare. That being said, the only time I go out without makeup on is really to go to the gym. Otherwise, I always have a little bit of something on as you never know who you’re going to run into. But on the weekends, or if I’m at home and I’m not going out, I really just like to concentrate on being kind of natural, not having anything on my skin and giving it a chance to breathe. I like to use the time to put on a mask and use my skincare products, just to feel clean and natural.

Describe your perfect night-out look.

I would either choose to play up my eyes or my lips. For my eyes, I might do a smoky, sexy, smudgy, charcoal-y kind of look. Lots of lashes. And then for my lips, I would choose to go cleaner on the eyes paired with a bright red or bold pink or fuchsia to really accentuate.

What are your go-to bareMinerals products? What’s always with you when you travel?

My favorite is the ORIGINAL Loose Powder Foundation. I love it because it has such beautiful coverage and it’s really easy to use. I can use it just as a foundation base or I can use it on top of my foundation. I travel with it everywhere. I’ll carry it in my bag on the plane and add a little bit on my skin before touchdown. I always travel with what I call my 5-minute face. It’s just three to four products that can give me a little something when I get off the plane. I’ll use the ORIGINAL Loose Powder Foundation, which is quick to apply. Then I usually have some type of cream blusher that I can use on my cheeks and on my lips. Then a little bit of concealer and a misting spray.

Love Rosie’s beauty philosophy (or just her ridiculously glowy look)? Shop her clean beauty essentials.

Shalom Blac Falls in Love with the ORIGINAL

BEAUTY COMMUNITY

Can we talk about Shalom Nchom for a minute? If you’re not familiar, we’ll catch you up: a survivor of extensive burns as a child — and the devastating bullying that followed — she is now a vlogger with nearly a million YouTube followers who tune in to watch her inspiring and playful Shalom Blac tutorials. Shalom had always favored liquid foundations — until we sent her our cult-favorite ORIGINAL Loose Powder Foundation. She tried it for the first time on camera and let’s just say, the results are truly powderful. Take a peek:

Watch Shalom’s full powder makeup video for more mineral makeup magic, including our Mineral Veil Finishing Powder.

What Are You PRO? Talking Diversity with Arshia Moorjani

BEAUTY COMMUNITY

Our BAREPRO makeup family is changing the beauty landscape with a simple proposition: skin-improving longwear. These formulas are everything we stand for: PRO-SKIN, PRO-PERFORMANCE and PRO-YOU, with great ingredients and lasting wear that keeps up with you all day long — so you can focus on what you stand for.

We asked three beauty influencers who love new BAREPRO 16-Hour Full Coverage Concealer to share what they stand for — and why they love our high-performance, natural-looking makeup. Today, we’re talking with Arshia Moorjani, a beauty influencer based in Fort Lee, NJ.


Arshia wears BAREPRO Performance Wear Foundation in Teak 22 and BAREPRO Concealer in Tan – Neutral 10

bareMinerals: What are you PRO?

Arshia Moorjani: I am PRO-DIVERSITY because growing up, I never had anyone who looked like me to look up to. I was obsessed with YouTube in my early teens, but never saw any South Asian women, so I decided to fill that void myself!

bareMinerals: How do you suggest others can act on a passion?

Arshia: Just do it! It sounds so simple and cliché but it’s true! We tend to hold ourselves back because we are so scared of just getting started… then work as hard as you can and the rest will follow!

bareMinerals: What are three things you do for yourself every day?

Arshia: Meditate, read and spend time on my skincare. Meditating has helped me realize that I am in control of my thoughts, reading has taught me such valuable lessons, and spending a little bit of time on my skincare is truly my “me time” which is so important. I am a firm believer that you can take care of others only when you truly take care of yourself first.

bareMinerals: On what occasions do you wear full coverage makeup? What makes performance wear makeup important to you?

Arshia: Because of my job, I wear full coverage makeup on a daily basis… between filming, meetings and shoots… my days usually start very early and end very late and I am constantly on the go. I need my makeup to be at its top performance at all times and need to ensure it lasts all day!

bareMinerals: What’s one concealer tip everyone should know?

Arshia: Create an upside-down triangle under your eyes and bring the concealer back past your brows. Once blended, this gives your face a faux “lift.” Why doesn’t want that?

bareMinerals: What makes you feel confident?

Arshia: I feel the most confident when I am being my most authentic self. I have tried to be like others in the past, but realized very quickly that one one is out there quite like me, and I need to embrace myself exactly as I am.

What are you PRO? Talking Wellness with Jessica Franklin

BEAUTY COMMUNITY

Our BAREPRO makeup family is changing the beauty landscape with a simple proposition: skin-improving longwear. These formulas are everything we stand for: PRO-SKIN, PRO-PERFORMANCE and PRO-YOU, with great ingredients and lasting wear that keeps up with you all day long — so you can focus on what you stand for.

We asked three beauty influencers who love new BAREPRO 16-Hour Full Coverage Concealer to share what they stand for — and why they love our high-performance, natural-looking makeup. Today, we’re talking with Jessica Franklin, a blogger and entrepreneur based in Brooklyn, NY.


Jessica wears BAREPRO Performance Wear Foundation in Cardamom 23 and BAREPRO Concealer in Tan/Dark – Neutral 12

bareMinerals: What are you PRO?

Jessica Franklin: I’m PRO-WELLNESS because I’ve realized that there is so much value in taking care of my health. Without it, I cannot live up to my full potential and be effective in my career, with my family, and in any other areas of my life.

bareMinerals: How did you discover your passion for wellness?

Jessica: This has been a journey for the past 5 years or so. I’ve gone from working out once in a while and eating whatever I wanted (fast food, sugary drinks, etc.) to now working out 3-4 times a week and making healthier food choices. It’s not a diet for me, but a lifestyle. The more I do it and continue on this journey, the more I adopt better habits. I’m not perfect … but I’m always trying my best and to me, that’s what really matters.

bareMinerals: What makes you feel confident?

Jessica: As cliché as it may sound, I have learned that confidence starts from the inside first. Without that, it is impossible to feel confident. But of course I feel even more confident when I get dressed and do my hair and makeup. I love when my makeup looks flawless.

bareMinerals: In your life and line of work, what makes natural-looking makeup so important?

Jessica: When I wear makeup, it’s important that I still look like myself. I never want to feel like makeup is a crutch and that I need it to feel better. Instead, it compliments me. Since my job involves influencing other women to feel confident both inside and out, I want them to feel the same way when it comes to their makeup.

bareMinerals: How often do you wear full coverage makeup?

Jessica: I wear full coverage makeup about 4-5 times a week! I wear it to meetings, photoshoots, events and even meeting up with my friends! It makes me feel good, knowing my makeup looks great. I love that BAREPRO Liquid Foundation provides full coverage, but doesn’t feel or look heavy. It really looks like skin!

bareMinerals: What’s one concealer tip everyone should know?

When applying concealer to your eyes, draw a triangle with your concealer rather than dotting or swiping it on. This guarantees a flawless application and it’s super easy!

bareMinerals: What are three things you do for yourself every day?

Jessica: 1. Set aside time for myself in the morning for reading, prayer and just alone time! 2. Work out. 3. Listen to my favorite songs and albums. Good music really puts me in a great mood and has such a positive effect on my day.

What do you stand for? Share what you’re PRO on Instagram, tagging #bareMinerals to join the conversation. 

What Are You PRO? Talking Self Love with Serein Wu

BEAUTY COMMUNITY

Serein Wu for bareMinerals

Our BAREPRO makeup family is changing the beauty landscape with a simple proposition: skin-improving longwear. These formulas are everything we stand for: PRO-SKIN, PRO-PERFORMANCE and PRO-YOU, with great ingredients and lasting wear that keeps up with you all day long — so you can focus on what you stand for.

We asked three beauty influencers who love new BAREPRO 16-Hour Full Coverage Concealer to share what they stand for — and why they love our high-performance, natural-looking makeup. Today, we’re talking with Serein Wu, a content creator based in Los Angeles, CA.


Serein wears BAREPRO Performance Wear Foundation in Silk 14 and BAREPRO Concealer in Tan – Neutral 10

bareMinerals: What are you PRO?

Serein Wu: I am PRO-SELF CARE and SELF LOVE. Self care is so important for our self esteem and confidence. Taking time to relax, take a bath, read a good book or apply makeup that makes you feel good can all improve your mental health and boost your confidence. When I look and feel my best I can deal with whatever life has to throw at me.

bareMinerals: What are three things you do for yourself every day?

Serein: I always take my time at night to do a full 3- to 5-step skincare routine. It helps me unwind and I truly enjoy my skincare time. I’m currently trying to complete a 12-week workout challenge, so I’ve scheduled an hour each day for me to be able to get my workouts in. Physical activity is so important to me — it helps with my stress and overall moods. Lastly, breakfast. With my schedule, meals can sometimes come at random times and be on the go, but breakfast is the one meal a day I sit down and enjoy, no matter what.

bareMinerals: In your life and line of work, what makes natural-looking makeup so important?

Serein: I want to motivate and inspire people to feel their best from the outside in. While there is nothing wrong with full-on glam, I don’t want people to feel like they have to have it to go out in the world. Natural-looking makeup is important to me because I want people to feel good, but not hide their skin. Freckles, scars and moles are part of what makes us unique.
For a while, being on social media made me feel very self-conscious. All the skin filters didn’t help either. It took me a while to remember what skin looks like and that it’s OK to want to minimize something or to even out your skin, but at the end of the day, it’s important to love who you are without all the fun beauty products.

bareMinerals: How often do you wear full coverage makeup?

Serein: I wear a little bit of makeup on most days, especially concealer and brows … sometimes I just want to pull out all the stops and do a full face … it really depends on my mood.

bareMinerals: What’s one concealer tip everyone should know?

Serein: Find a good concealer that matches your skin tone. It can act as a magic eraser in a pinch. Apply to uneven areas on your face, blend with your fingers or a brush. Set. Done! Full face, one product. I actually do this most days because It’s fast and looks really natural.

What do you stand for? Share what you’re PRO on Instagram, tagging #bareMinerals to join the conversation.