bareMinerals Debuts GEN NUDE® Dew-In-One Cheek & Lip Stick
March 2026 – New York, NY – bareMinerals unveils GEN NUDE® Dew-In-One Cheek & Lip Stick, a creamy, skincare-infused color balm that delivers a fresh, healthy-looking flush to cheeks and lips. Designed for life on the go, this lightweight, multi-use stick delivers sheer, buildable color with clinically proven smoothing and hydrating benefits, both instantly and over time.
Rooted in the belief that color is self-expression, Gen Nude® Dew-In-One brings that feeling to life with a fresh, natural flush, in versatile shades made to multitask. Melting into skin with a silky, balm texture that feels breathable and comfortable; the result is a dewy, never greasy finish that enhances natural beauty with a soft-focus glow.
“Multi-use and made to move with you, our Gen Nude Dew-In-One will be the color you crave”, says Celia Tombalakian, Global VP and Head of Brand for bareMinerals,” This sheer buildable balm stick melts beautifully on contact delivering a fresh, natural pop of color with clinically proven skincare benefits and soft focus blur. Developed for all complexions, ages and skin types, this is make-up that does good and keeps up.”
Infused with skin-improving Acai Palm to boost hydration and support the skin’s barrier function against environmental stress, the formula glides seamlessly with buttery blendability onto lips and cheeks while Mineral Silica blurs and refines for a flattering, soft-focus effect. Clinically proven to deliver smoother lips in one week, the balm provides skincare benefits without compromising wear on the cheeks.
The dermatologist-tested, non-comedogenic and non-acnegenic formula is safe for all skin types including sensitive, acne-prone and hormonal skin. It is ideal for those who want on-the-go, fuss-free color that delivers skin-improving benefits.
Application is simple; dab directly onto cheeks and lips, blend with fingertips and build to your desired level of intensity. Designed to keep up with busy lifestyles, the portable stick format makes touch-ups easy. Just dab, dab and go!
Available in five universally flattering shades – Call My Blush, Just Peachy, Bare Necessity, Brick It On and Berry Me in Merlot – the collection delivers everything from a natural flush to a buildable soft glam look.
GEN NUDE® Dew-In-One Cheek & Lip Stick (SRP $23) will be available beginning March 20 on bareminerals.com and TikTok Shop, with Ulta, JCPenney, Nordstrom, Macy’s, Amazon and QVC to follow.
About bareMinerals
bareMinerals is a beauty pioneer known for creating clean, skin-loving products that deliver real results. With roots in mineral-based makeup and a legacy of ingredient transparency, bareMinerals believes in the power of good-for-skin formulas that work without compromise.
PRESS CONTACT:
InfluencerTeam@Bareminerals.com