Earth Day Checklist: Little Choices You Can Make Today

In celebration of Earth Day, we're sharing easy lifestyle changes you can make today — for a better tomorrow.

Spring Clean Your Makeup Bag – Part II

Today we're tackling makeup bag maintenance: learn how to shampoo your brushes and clean your makeup to get the best results and keep your face clean and happy.

Are You Cleansing Correctly?

Remember when you started washing your face? We don’t either. Here’s your cheat sheet for proper technique, and finding the best cleanser for your individual complexion.

Spring Clean Your Makeup Bag – Part I

We purge our closets, double mop our floors, cut out French fries and… keep putting expired makeup on our faces? Not OK. Learn to clean your beauty drawer for your sanity and safety.

Inside Our Initiative To Support Girls’ Education

In celebration of The Power of Good Fund by bareMinerals, we hosted an intimate evening with Girl Rising to discuss the power of women's education.

Empower Women, Change The World

The Power of Good is so much more than just a tag line. Introducing: our philanthropic initiative to support charities that empower women through education, mentorship and entrepreneurialism.

Rosie’s ‘90s Makeup Look is Date Night Perfection

Nikki DeRoest breaks down an iconic Rosie Huntington-Whiteley date night makeup look — and how to get it in just 4 simple steps.

It’s Easy Being Clean

Living a cleaner, more sustainable life doesn’t need to be overwhelming — or cut into your productivity. There are a few simple steps you can take that add up to a big difference.

Empowerment, Mentorship and Taking Risks — Through the Eyes of 6 Female Founders

These 6 women are shaping the future of the beauty industry. And they're all women who are empowering other women.

It’s Spring! How to Make Your Home a Floral Utopia

Spring is finally blooming. To celebrate the change of season, we're giving you a behind-the-scenes look at the flowers that inspired our limited-edition Floral Utopia Collection.

How To Put Yourself First — According To 5 Female Founders

From Carolina Ramirez Herrera to Charlie Javice, five female founders share how they got to where they are today — and why they put themselves first.

At bareMinerals, “Women Are Everything”

Happy International Women's Day! Today, we're sharing a few words from our team on why we believe in the power of women.

Clean Grocery Shopping: Your Cheat Sheet

From planning your trips in advance to embracing the frozen food section, here's everything you need to know about shopping and eating clean.

Coconut Alkanes: The Hydrating, Smoothing Silicone-Alternative

Moisture-locking. Pore-blurring. Oh-so velvety. Coconut Alkanes are the natural, non-Silicone skincare ingredient you need to know.

Hailey Bieber on Date Night, Defying Peer Pressure & Her Brazilian Roots

She’s the queen of the fresh-faced look and a major champion of clean, cruelty-free beauty. Get to know the face of our new COMPLEXION RESCUE Hydrating Foundation Stick SPF 25.