Blush
Blush

Blush

Virtually try on our blush makeup which includes a nude powder blush,
blonzer (blush + bronzer) & loose powder blush. Talc-free & clean ingredients.

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Eco-Beautiful Talc-Free Eye & Cheek Palette view 1

Eco-Beautiful Talc-Free Eye & Cheek Palette

Create a range of looks with this talc-free, vegan eyeshadow and cheek palette. The creamy textures easily build, blend and layer.

Regular price  $42.00

New
GEN NUDE® Blonzer®  Blush + Bronzer view 1
Kiss of Mauve
+5 Shades
4.8
Rated 4.8 out of 5 stars
4.8 Stars (321 Reviews)

GEN NUDE® Blonzer® Blush + Bronzer

Blush + bronzer hybrid, gives cheeks a rosiness plus a sun-kissed glow.

Regular price  $29.00

New
Rose Glow
+5 Shades
4.7
Rated 4.7 out of 5 stars
4.7 Stars (377 Reviews)

GEN NUDE® Highlighting Blush

A 2-in-1 blush + highlighter hybrid that enlivens cheeks in just one step.

Regular price  $29.00

Pink Me Up
+10 Shades
4.6
Rated 4.6 out of 5 stars
4.6 Stars (218 Reviews)

GEN NUDE® Powder Blush

Builds and blends seamlessly, gives skin a diffused, soft-focus finish.

Regular price  $29.00

Golden Gate
+6 Shades
4.8
Rated 4.8 out of 5 stars
4.8 Stars (230 Reviews)

Loose Powder Blush

Naturally good-for-you cheek color.

Regular price  $26.00

Coral Cloud
+2 Shades
4.3
Rated 4.3 out of 5 stars
4.3 Stars (9 Reviews)

Bounce & Blur Powder Blush

Builds and blends effortlessly for a beautifully blurred, healthy-looking flush.

Regular price  $20.30

Sale price  $20.30

Regular price $29.00

Blush Frequently Asked Questions

How to apply blush?

To apply blush, smile to identify the "apples" of your cheeks. Using a blush brush, swirl it lightly in the blush, tap off any excess, and apply the color in light, circular motions on the apples of your cheeks, moving slightly upward toward your temples. Blend the blush gently for a natural, flushed appearance. It's best to start with a light application and build the color gradually for a more natural look.

Which blush type is applied after face powder?

Cream or liquid blushes are typically applied after face powder. These formulations can be easily blended into the skin, providing a natural, dewy finish. Applying them after face powder helps prevent a cakey or patchy appearance and allows the blush to meld seamlessly with your other makeup.

What is bronzer blush?

Bronzer blush is a combination of bronzer and blush, providing a product that offers a sun-kissed, flushed effect. Try Gen Nude Blonzer for the all in-in-one blush and bronzer. It features a mix of blush tones and bronzing shades in one compact, allowing for a harmonious blend of color to add warmth and dimension to the cheeks. It's particularly suitable for those who want to add a sun-kissed glow while also achieving a subtle flush.

How to apply bronzer and blush?

When applying bronzer and blush, start with bronzer to contour and add warmth to your face. Use a bronzer brush to apply bronzer to areas where the sun naturally hits, like the temples, cheekbones, and jawline. Then, apply blush as previously mentioned to the apples of your cheeks, slightly blending it with the bronzer to create a seamless, healthy flush.

Why is having talc-free blush important?

Talc-free blush is important for those who may have sensitivity to talc, a common ingredient that can potentially irritate the skin. Talc-free formulas are gentler on the skin and can be beneficial for individuals with sensitive skin or those who prefer to avoid talc due to concerns about its effects on the skin.

What are the benefits of blush with SPF?

Blush with SPF provides added protection to the skin on your cheeks, which is often exposed to the sun. The SPF in blush helps shield the skin from harmful UV rays, reducing the risk of sun damage and premature aging. However, it's important to note that SPF in makeup products might not offer sufficient protection on its own, so it's recommended to use a dedicated sunscreen in addition to SPF-infused makeup for comprehensive sun protection.

How to contour with blush?

Contouring with blush involves using the blush strategically to create definition and shape on the face. Choose a blush shade that is slightly darker than your natural skin tone and apply it just below your cheekbones, blending it upward toward your temples. This helps create a shadow effect and enhances the bone structure of your face, giving a contoured appearance.

What color blush should I wear?

The best blush color for you depends on your skin tone and undertone. For fair skin, lighter shades like soft pinks and peaches work well. Medium skin tones can opt for warmer shades like rose or coral. Deep skin tones are complemented by richer, more pigmented colors such as deep plums or reds. It's also essential to consider your undertone—cool undertones pair well with pink tones, while warm undertones complement peachy or bronze shades.

When should you wear blush?

Blush can be worn anytime you want to add a healthy flush to your complexion. It's especially useful when your skin looks pale or dull, or when you want to add a touch of color to your face. Wear it during the day or evening, depending on your desired makeup look or to complement different styles.

Should blush be darker or lighter?

The ideal blush shade should complement your natural skin tone and provide a healthy, natural flush. It's not about being dramatically darker or lighter than your skin but rather about choosing a color that harmonizes with your complexion. For a natural look, aim for a blush that is slightly darker than your natural flush but not excessively deep or bright. It should enhance your natural skin tone without overpowering it.