STRENGTH & LENGTH® Serum-Infused Mascara

Free of:

Cruelty Free, Vegan, Paraben Free, Gluten Free, Talc Free, Synthetic Fragrance Free, PEG Free, Tree Nut Free, SLS Free

What it is:

This vegan mascara infused with plant-based lash serum lengthens, lifts and defines, while strengthening and enhancing for visibly longer, healthier lashes over time.

What it does:

• Unique patent-pending paddle brush instantly lengthens, lifts and defines lashes
• Infused with plant-based serum, powered by Red Clover Flower and peptides, for powerful strengthening benefits
• Proven to strengthen and enhance for visibly longer, healthier lashes over time

Consumer tested:

• Clinically shown to deliver up to 65% fuller-looking lashes and up to 39% longer-looking lashes in 8 weeks*
• 100% felt their lashes were stronger with less fallout**
• 100% felt their lashes were dramatically longer, instantly and after 8 weeks**

*Based on an 8-week clinical study with 30 people. Results may vary.

**Based on an 8-week consumer perception study with 30 people.

Why you'll love it:

• Long-wearing
• Smudge-proof
• Flake-proof
• Clump-proof
• Ophthalmologist-tested
• Safe for contact lens wearers
• Washes off easily with makeup remover
• Cruelty-free
• Vegan
• Clean —gluten-free + formulated without synthetic fragrance, PEGs and more

Awards:

• SELF Healthy Beauty Awards (2021)

Our Team Suggests:

1. LENGTHEN: Position the brush horizontally, directly under lashes as close to the root as possible, and lift up and out — no need to wiggle. Apply as many coats as you’d like to give lashes amazing length and lift.
2. BUILD: The back of the brush can be used to build fullness. Focus on the middle lashes for a wide-eyed effect.
3. DEFINE: Use the side bristles to define the corners and your lower lashes.